Campaign Setup • Search Intent Alignment • Conversion Tracking • Performance Management
These packages are designed for businesses that want clear scope, fixed pricing, and campaigns built around how people actually search and decide.
Each package lists every deliverable in detail. The amount under “Client pays” is the complete service fee. Google Ads advertising spend is always paid by the client directly to Google.
Every package covers one Google Search campaign. Ad spend is always paid by you directly to Google, never marked up. Select a package to see every deliverable and its price.
One-Time Setup
Client pays: $250 only (one-time). No ongoing management fee.
✓ Keyword research and organization by search intent
✓ Campaign + ad group structure built from scratch
✓ 2 Responsive Search Ads with decision-stage aligned copy
✓ Sitelink, callout and structured snippet assets
✓ Bidding strategy and all core campaign settings
✓ Location, language, network and daily budget setup
✓ Basic negative keywords added before launch
✓ Final pre-launch check
Best for: Businesses that need a clean, professional campaign foundation and will manage optimization themselves.
This package does not include ongoing management or conversion tracking.
Keyword research (core + supporting terms)
$30
Search-intent mapping (informational / commercial / transactional)
$30
Campaign structure + ad group organization
$40
Basic negative keyword list
$15
2 Responsive Search Ads (headlines + descriptions)
$50
Google Ads assets (sitelinks, callouts, structured snippets)
$30
Bidding strategy selection + campaign settings
$25
Location, language, network & budget configuration
$15
Pre-launch settings review
$15
Keyword research (core + supporting terms)
$30
Search-intent mapping (informational / commercial / transactional)
$30
Campaign structure + ad group organization
$40
Basic negative keyword list — $15
2 Responsive Search Ads (headlines + descriptions) — $50
Google Ads assets (sitelinks, callouts, structured snippets) — $30
Bidding strategy selection + campaign settings — $25
Location, language, network & budget configuration — $15
Pre-launch settings review — $15
Total client pays
$250
Setup + 15 Days of Management
Client pays: $550 total — includes $300 for 15 days of active management.
✓ Everything in Campaign Launch, expanded
✓ 3 Responsive Search Ads with intent-aligned messaging
✓ Full asset setup (sitelinks, callouts, structured snippets)
✓ 15 days of search-term review and negative keyword expansion
✓ 15 days of bidding, budget and ad performance monitoring
✓ Ad copy and targeting adjustments based on real data
✓ End-of-period performance summary with clear recommendations
Best for: Businesses that want professional setup plus a focused 15-day window of active optimization.
Ideal if you want early performance signals before committing to a longer management period.
Keyword research + search-intent mapping
$40
Campaign structure + ad group organization
$45
Basic + expanded negative keyword list
$20
3 Responsive Search Ads (intent-aligned messaging)
$60
Google Ads assets (sitelinks, callouts, structured snippets)
$30
Bidding strategy + all campaign settings
$25
Location, language, network & budget configuration
$15
Pre-launch settings review
$15
15-day search-term review + negative keyword updates
$80
15-day bidding, budget & ad performance checks
$100
15-day ad & targeting adjustments
$70
End-of-period performance summary + next steps
$50
Keyword research + search-intent mapping
$40
Campaign structure + ad group organization
$45
Basic + expanded negative keyword list
$20
3 Responsive Search Ads (intent-aligned messaging) — $60
Google Ads assets (sitelinks, callouts, structured snippets) — $30
Bidding strategy + all campaign settings — $25
Location, language, network & budget configuration — $15
Pre-launch settings review — $15
15-day search-term review + negative keyword updates — $80
15-day bidding, budget & ad performance checks — $100
15-day ad & targeting adjustments — $70
End-of-period performance summary + next steps — $50
Total client pays
$550
Advanced Setup + Tracking + 30 Days of Management
Client pays: $1,250 total — includes $450 for 30 days of active management.
✓ Full keyword research, intent mapping and campaign architecture
✓ 4 Responsive Search Ads written for decision-stage messaging
✓ Complete asset setup (sitelinks, callouts, structured snippets)
✓ GA4 + Google Tag Manager implementation
✓ Google Ads conversion tracking setup, testing and validation
✓ Full campaign audit with prioritized action list
✓ 30 days of search-term review, negative keyword expansion, bidding and ad optimization
✓ Final performance report with clear next-step roadmap
Best for: Businesses that want accurate measurement, stronger messaging, and a complete foundation before scaling spend.
Keyword research + full campaign architecture
$50
Search-intent mapping + decision-stage alignment
$40
Campaign structure + ad group organization
$50
Expanded negative keyword research
$25
4 Responsive Search Ads (intent + decision-stage messaging)
$80
Google Ads assets (sitelinks, callouts, structured snippets, images if applicable)
$40
Bidding strategy + all campaign settings
$30
Location, language, network & budget configuration
$15
GA4 + Google Tag Manager setup
$120
Google Ads conversion tracking configuration
$80
Conversion testing + validation
$50
Full campaign audit + prioritized recommendations
$220
30-day search-term review + negative keyword updates
$120
30-day bidding, budget & ad performance optimization
$180
30-day ad, targeting & messaging adjustments
$100
Final performance report + next-step roadmap
$50
Keyword research + full campaign architecture
$50
Search-intent mapping + decision-stage alignment
$40
Campaign structure + ad group organization
$50
Expanded negative keyword research — $25
4 Responsive Search Ads (intent + decision-stage messaging) — $80
Google Ads assets (sitelinks, callouts, structured snippets, images if applicable) — $40
Bidding strategy + all campaign settings — $30
Location, language, network & budget configuration — $15
GA4 + Google Tag Manager setup — $120
Google Ads conversion tracking configuration — $80
Conversion testing + validation — $50
Full campaign audit + prioritized recommendations — $220
30-day search-term review + negative keyword updates — $120
30-day bidding, budget & ad performance optimization — $180
30-day ad, targeting & messaging adjustments — $100
Final performance report + next-step roadmap — $50
Total client pays
$1,250
Share your website, target locations, business goals, and current Google Ads account status. I will confirm the most suitable package and agree on the project scope before any work begins.